Vendor Profiles

“Pet Business: It looks like Advantek recently got a new logo. Is this part of a broader rebranding for the company?C.J. Pomerantz: That’s right, the new logo is part of a larger brand overhaul and culture shift. After 10 years in business, we felt that it was time for a new look that speaks to who we are now and more effectively conveys the message that while Advantek is still committed to providing pet owners with…”

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“Pet Business: Last year, Ethical Products began a partnership with the America’s VetDogs organization to create a line of products that support efforts to train and provide assistance dogs to disabled veterans and active duty personnel. How has this partnership been going? Do you have any new developments to report?Jonathan…”
“Pet Business: What is Herbsmith’s approach to creating pet health and wellness products? What role do herbal ingredients play in your products?Dr. Christine Bessent: Herbsmith was developed as an extension of my holistic veterinary practice. In addition to being a holistic veterinarian, I have advanced training in chiropractic, acupuncture and…”
“Pet Business: How did Response Products get started? What inspired the creation of the company? Lyndsey Myers: Response Products began in 1998. As a pet owner herself, [owner] Dori Simonton recognized a need for a powerful joint-health supplement.PB: What sets Response Products’ supplements apart from other brands on the market?…”
“Pet Business: Tell us about the new production facility that Tuffy’s Pet Foods is opening at the beginning of 2015? Tuffy’s Pet Foods: We are building a state-of-the-art pet food processing facility. The facility will include the most advanced extrusion, drying, coating, cooling and packaging equipment. The facility is designed with…”