Natural/Holistic

by Nora Caley on Aug 1, 2015
“The natural dog and cat food category is gaining strength as more pet owners seek these foods when they shop for their furry loved ones. Consumers can select from a variety of natural foods and treats as manufacturers develop new flavors and presentations, and retailers that know how to communicate these attributes are benefiting. According to the American Pet Products Association’s (APPA) 2015/2016 National Pet Owners Survey, natural food was the second most often purchased…”

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by Jennifer Boncy on Jun 30, 2015
“Until recently, eco-conscious pet owners seeking a product to lift a pet-related stain out of a carpet or neutralize a particularly noxious and persistent odor had two options. They could buy a product that was “green,” or they could buy one that worked. The two propositions—eco-friendly and effective—were mutually exclusive.…”
by Dorothy Crouch on May 28, 2015
“Providing a naturally comfortable place for animals to enjoy a good night’s rest is important to pet parents. However, today’s pet owners are often looking for pet beds that also align with their mission to be more eco-conscious. In response to that demand,  manufacturers are designing pet beds that are…”
by Jennifer Boncy on Apr 27, 2015
“The message that the earth needs some TLC is clearly resonating with a greater number of people these days, as evidenced by the growing consumer demand for environmentally friendly products. The trend is also playing out in a strong way in the pet product arena. Many dog-owning consumers are indeed…”
by Pamela Mills-Senn on Mar 30, 2015
“After the brutal winter that many parts of the country endured, many pet owners are looking forward to getting out of the house as we head into spring. And for the majority of dog owners, cooped up for months with their restive canines, this means taking the pack along with…”