Halo, Purely for Pets, in collaboration with Freekibble.com, has launched its third-annual Holiday Kibble Drop Inspire Tour. During the 2013 tour, the companies will deliver more than 500,000 meals to pets in need.
"Supporting shelters is a part of our company's mission," said Halo CEO Steve Marton. "We are inspired by the stories of hope and love we hear every day—and want to honor those pets, pet owners and organizations who exemplify the incredible bond we have with our pets."
Kibble Drop trucks—including two 18-wheelers packed full of food—will make a combined 12 stops throughout the holiday season. At each drop location, 5-8 shelters will receive a substantial food donation in honor of a special, inspirational pet in that city. The 2013 Kibble Drop cities include: Nashville, Tenn.; Washington, D.C.; Raleigh, N.C.; Philadelphia; Greenwich, Conn.; New York; Wichita, Kan.; Phoenix; Las Vegas; Los Angeles; San Francisco; and Bend, Ore.
The Kibble Drop makes a stop at Phydeaux in Raleigh, N.C., on its 2013 Inspire Tour. Photo courtesy of Cathy Allinder.
Halo retail partners located along the Kibble Drop route—including Phydeaux, Doggie Style, Pet Pantry Warehouse, All Paws, Pet Club, At Your Service Pets, Red Barn Feed and Saddlery, and Pet Food Express—have provided a place where area shelters and rescues can meet the truck and pick up their Freekibble.com donation of Halo's Spot's Stew natural pet food.
"This year is the third-annual Holiday Kibble Drop, and I couldn't be more excited to be part of it," said Mimi Ausland, Freekibble.com founder. "It makes me feel great to know that so many homeless dogs and cats will be getting healthy, nutritious meals over the holidays. I hope the Kibble Drop will also inspire people to help shelter pets and to think of the other ways they can make an impact on animals' lives."
The Holiday Kibble drop also includes partners GreatGood.org and C.H. Robinson, who have donated resources, time and effort to the trip. Both organizations donated a portion of the freight costs, and each offers volunteers at each stop.