Treat Planet, LLC, the parent company of Etta Says, LLC, has acquired the assets for the Hare of the Dog brand treats based in Chicago.
According to the company, Hare of the Dog is a complementary acquisition for Treat Planet and harmonizes well with the all-natural USA-made Etta Says! line of dog treats. Treat Planet now offers Hare of the Dog treats from the same warehouse as Etta Says!
“I am excited to announce our recent acquisition of Hare of the Dog,” said Doug Martin, president of Treat Planet, LLC. “The response we have received from this product line has been phenomenal so far. Having a unique product like 100-percent USDA rabbit jerky is a real differentiator in the treat category and we are confident that retailers will have a phenomenal success selling this line.”